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{"id":6319,"date":"2018-06-11T10:00:20","date_gmt":"2018-06-11T10:00:20","guid":{"rendered":"https:\/\/oldbcnexports.projectes.biz\/en\/?p=6319"},"modified":"2019-01-10T10:39:58","modified_gmt":"2019-01-10T10:39:58","slug":"organic-wine-market-france","status":"publish","type":"post","link":"https:\/\/oldbcnexports.projectes.biz\/en\/actualitat\/organic-wine-market-france\/","title":{"rendered":"The organic wine market in France"},"content":{"rendered":"<h2>Peculiarities of the organic wine market<\/h2>\n<p><strong>In the distribution of organic wine, it is important to distinguish between<\/strong>:<\/p>\n<p>-the <strong>sector specialised in the distribution of organic products<\/strong> (wholesales of organic products, eco-friendly stores and organic grocery store chains on the one side<\/p>\n<p>-and\u00a0the <strong>not-speacialised sector<\/strong> (traders of wine, HORECA, great distribution) on the other side.<\/p>\n<h3>Other characteristics of the French organic wines market are:<\/h3>\n<p style=\"padding-left: 30px;\">&#8211; 74% of the volume of organic wines marketed are DO (Denomination of Origin)<br \/>\n&#8211; More than half of the organic wines consumed are red wines<br \/>\n&#8211; 12% of the organic wines consumed are sparkling wines<br \/>\n&#8211; Imports of organic wines are very weak (1%)<br \/>\n&#8211; Organic wines represent 12% of the organic consumption of households<\/p>\n<h2>France, the third biggest producer worldwide after Spain and Italy<\/h2>\n<p><strong>France ranks third among the strongest producers worldwide, following Spain and Italy<\/strong>. These three countries represent 73% of the world\u2019s vineyards.<\/p>\n<h3>Massive increase in the conversion of vineyards in Europe<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-6327\" src=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-5-3.png\" alt=\"Massive increase in the conversion of vineyards in Europe\" width=\"471\" height=\"309\" srcset=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-5-3-200x131.png 200w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-5-3-250x164.png 250w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-5-3-300x197.png 300w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-5-3-400x263.png 400w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-5-3-600x394.png 600w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-5-3.png 614w\" sizes=\"auto, (max-width: 471px) 100vw, 471px\" \/><\/p>\n<p><strong>In 2016, organic vineyards represent 9.1%<\/strong> of the French vineyards, that is to say that 68,556 hectares are covered by organic vineyards. \u00a0This shows an important evolution in recent years. In fact, areas converted to organic have increased eightfold since 2007 and we can now count more than 5,200 organic vineyards. In export, organic wine represents 2\/3 of sales.<\/p>\n<h3>Major increase in vineyard conversion in France<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-6326\" src=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-4-3.png\" alt=\"Major increase in vineyard conversion in France\" width=\"505\" height=\"322\" srcset=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-4-3-200x128.png 200w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-4-3-250x159.png 250w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-4-3-300x191.png 300w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-4-3-400x255.png 400w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-4-3-600x383.png 600w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-4-3.png 621w\" sizes=\"auto, (max-width: 505px) 100vw, 505px\" \/><\/p>\n<h3>Origin of supplies according to the types of organic products<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-6325\" src=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-3-3.png\" alt=\"Origin of supplies according to the types of organic products\" width=\"349\" height=\"257\" srcset=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-3-3-200x147.png 200w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-3-3-250x184.png 250w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-3-3-300x221.png 300w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-3-3-400x295.png 400w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-3-3.png 449w\" sizes=\"auto, (max-width: 349px) 100vw, 349px\" \/><\/p>\n<p><strong>France produces 99% of the wine it sells.<\/strong><\/p>\n<h2>Consumer habits in France<\/h2>\n<h3>The consumption criteria are as follows:<\/h3>\n<p style=\"padding-left: 30px;\">&#8211; Origin of the wine<br \/>\n&#8211; respect for the environment<br \/>\n&#8211; AOP reputation<br \/>\n&#8211; price<br \/>\n&#8211; availability in the shop<br \/>\n&#8211; proximity of the product<\/p>\n<p><strong>French consumers have the habit of buying their wines directly from the producer<\/strong> (41% of total consumption in France).<\/p>\n<h3>Consumption according to the type of organic products<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-6324\" src=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-2-3.png\" alt=\"Consumption according to the type of organic products\" width=\"372\" height=\"215\" srcset=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-2-3-200x115.png 200w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-2-3-250x144.png 250w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-2-3-300x173.png 300w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-2-3-400x231.png 400w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-2-3.png 485w\" sizes=\"auto, (max-width: 372px) 100vw, 372px\" \/><\/p>\n<p>The consumption of alcohol from organic farming has remained stable over the last 4 years and represents 12% of sales of organic products in France.<\/p>\n<h2>Profile of organic wine consumers<\/h2>\n<h3>Profile of the type of consumer in France<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-6323\" src=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-1-3.png\" alt=\"Profile of the type of consumer in France\" width=\"465\" height=\"327\" srcset=\"https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-1-3-200x141.png 200w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-1-3-250x176.png 250w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-1-3-300x211.png 300w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-1-3-400x281.png 400w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-1-3-600x422.png 600w, https:\/\/oldbcnexports.projectes.biz\/wp-content\/uploads\/2018\/06\/Barcelona-Export-1-3.png 627w\" sizes=\"auto, (max-width: 465px) 100vw, 465px\" \/><\/p>\n<p style=\"padding-left: 30px;\">&#8211; In France, 1 out of 3 wine consumers consume this kind of wines<br \/>\n&#8211; 1 out of 6 environmental-conscious consumers drink them<br \/>\n&#8211; 12% of\u00a0 consumers do not consume conventional wines<br \/>\n&#8211; 1% of French people only consume organic wine.<br \/>\n&#8211; Young people (between 18 and 24 years old) are especially interested in them. They represent 14% of consumers, compared to 8% who drink conventional wines. Young consumers are especially sensible to environmental reasons.<br \/>\n&#8211; According to the 2015 edition of the BIO Agengy\u2019s barometer, 11% of consumers of organic wines intend to increase their consumption of this type of product over the next 6 months.<br \/>\n&#8211; 51% of French people would like to find a broader range of organic wines in supermarkets.<\/p>\n<h2>Conclusions about the market in France<\/h2>\n<p style=\"padding-left: 30px;\">&#8211;<strong> French wines have a good image<\/strong>, but compete with Spanish or Italian in many countries.<\/p>\n<p style=\"padding-left: 30px;\">&#8211; <strong>In order to sell abroad, one has to put even more emphasis on their quality <\/strong>, its particularities and increase its participation at organic fairs (many in Europe), participation at competitions, organisation of tastings (wine shops, shops), in order to make them familiar among prestigious sommeliers.<\/p>\n<p style=\"padding-left: 30px;\">&#8211; <strong>There is a good perspective for implementing organic wines more and more in restaurants<\/strong>.<\/p>\n<h2>Other related links:<\/h2>\n<p><a href=\"https:\/\/oldbcnexports.projectes.biz\/en\/actualitat\/packaging-industry-france\/\">The packaging industry in France<\/a><\/p>\n<p><a href=\"https:\/\/oldbcnexports.projectes.biz\/en\/actualitat\/ict-market-france\/\">The ICT market in France<\/a><\/p>\n<p><a href=\"https:\/\/oldbcnexports.projectes.biz\/en\/actualitat\/opportunities-home-decor-sector\/\">Business opportunities in the home d\u00e9cor sector<\/a><\/p>\n<p><a href=\"https:\/\/oldbcnexports.projectes.biz\/en\/actualitat\/export-promotional-object-france\/\">The export of the promotional object in France<\/a><\/p>\n<p><a href=\"https:\/\/oldbcnexports.projectes.biz\/en\/actualitat\/exportation-decoration-sector-france\/\">The exportation of the decoration sector to France<\/a><\/p>\n<p><a href=\"https:\/\/oldbcnexports.projectes.biz\/en\/news\/organic-wines-market-france\/\">The organic wines market in France<\/a><\/p>\n<p><a href=\"https:\/\/oldbcnexports.projectes.biz\/en\/actualitat\/french-gardening-market\/\">The French gardening market<\/a><\/p>\n<p><a href=\"https:\/\/oldbcnexports.projectes.biz\/en\/actualitat\/market-organic-products-france\/\">The market of organic products in France<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Peculiarities of the organic wine market In the distribution of organic wine, it is important to distinguish between: -the sector specialised in the distribution of organic products (wholesales of organic products, eco-friendly stores and organic grocery store chains on the one side -and\u00a0the not-speacialised sector (traders of wine, HORECA, great distribution) on the other side. [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":6276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[450,2972,546],"tags":[3406,3415,3416],"class_list":["post-6319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualitat","category-export-internationalisation","category-news","tag-market-study","tag-organic","tag-wine-beer-spirits"],"_links":{"self":[{"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/posts\/6319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/comments?post=6319"}],"version-history":[{"count":6,"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/posts\/6319\/revisions"}],"predecessor-version":[{"id":9068,"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/posts\/6319\/revisions\/9068"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/media\/6276"}],"wp:attachment":[{"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/media?parent=6319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/categories?post=6319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oldbcnexports.projectes.biz\/en\/wp-json\/wp\/v2\/tags?post=6319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}